James Burke
Business Development Manager
James has been in the wellness industry for a decade. Starting out as a personal trainer, he continues to champion good mental and physical health through his role as Luminate’s Business Development Manager.

With a background in Performance Coaching and Functional Medicine, James has managed gym studios and wellness concepts for luxury resorts, training individuals from particularly high-pressure walks of life: including celebrities, royalty, and business people. It was whilst training business people however, that he discovered recurring symptoms caused by their often stressful and sedentary lifestyles. Soon this interest in the 'corporate condition' became his prime focus.

As Business Development Manager for Luminate, James carries his experience in, and passion for wellbeing forward. He relishes helping organisations of all shapes and sizes find the right training and support for them, knowing that his work contributes to a happier, healthier working culture at large.